Ads Privacy Compliance

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TrustArc Privacy Policy

A Review of Ads Compliance Issues, Solutions, and Case Studies

Today’s consumers are well aware that their personal information is collected when they’re online. However, not enough consumers know that they have the option to control how much information is shared after it is collected, and that top companies go to great lengths to ensure visitors have control over their personal information.

With so many consumers wary of sharing their personal information, organizations should be eager to assuage consumers concerns by being transparent in their privacy policies and opt-outs. The recent surge in ad blocker usage further ratchets up the need to build consumer trust.

Key Takeaways:

Reviews the current regulatory and industry landscape of ads privacy compliance
Explains why offering consumers opt-out choices is critical for managing business risk, whether you’re a brand, agency or ad network
Provide you with case studies and detailed descriptions of how ads compliance solutions can keep you compliant and in good standing with regulators, media, business partners, and consumers

Complete the form to download this Solutions Brief now!

ABOUT TRUSTARC

TrustArc is the leader in privacy compliance and data protection solutions and offers an unmatched combination of innovative technology, services and TRUSTe certification solutions. TrustArc addresses all phases of privacy program management and has been delivering innovative privacy solutions for two-decades to companies across all industries. The TrustArc platform leverages deep privacy expertise and proven methodologies, which have been continuously enhanced through thousands of customer engagements. Headquartered in San Francisco, and backed by a global team across the Americas, Europe, and Asia, TrustArc helps customers worldwide demonstrate compliance, minimize risk and build trust. For additional information visit www.trustarc.com.