If you’re conducting privacy assessments or PIAs with spreadsheets and email, you’ve probably wondered if there’s a better, faster, and cheaper way to get the job done. Luckily, with Assessment Automation there is.

But what is the potential Return On Investment of an automation solution?

How can I calculate it?

How do I articulate it to others when I'm looking for funding?

Join us for a demo of TRUSTe's free Assessment Automation ROI calculator. We'll walk you through the step-by-step process of figuring out whether automation makes sense for your organization.

For absolutely no cost, you'll then be able to go to our website, enter your own cost assumptions, and create PDFs that can be shared with others.

Register now!

Larry Ponemon
Chairman and Founder of the Ponemon Institute

Dr. Larry Ponemon is the Chairman and Founder of the Ponemon Institute, a research “think tank” dedicated to advancing privacy and data protection practices. Dr. Ponemon is considered a pioneer in privacy auditing and the Responsible Information Management or RIM framework.

Joanne Furstch
Director of Product Policy, TRUSTe

Joanne Furtsch is a leading expert in global online privacy practices spanning website, advertising, mobile and application privacy with deep specialization in COPPA and European Union Safe Harbor compliance. Joanne is currently Director of Product Policy at TRUSTe the leading online privacy certification authority. 

Mary Westberg

Sr. Compliance Paralegal, SanDisk


Mary Westberg, CIPP/US, CIPT, is a senior compliance specialist in the Corporate & Compliance Legal Department of SanDisk Corporation. Mary was a key drafter of SanDisk’s Incident Response Plan, where she worked cross-functionally across departments. Mary has held responsibility for conducting privacy reviews on pre-release products (hardware and software apps), and marketing and advertising programs with a consumer privacy component. Mary gives frequent trainings regarding running compliant commercial e-mail and text messaging programs, behavioral advertising, privacy by design, supply chain reverse logistics considerations for privacy and data security, and principles of EU-US Safe Harbor. She authors privacy-related policies within SanDisk, including data security and media sanitization for product returns, use of personal information, and SanDisk’s privacy and cookie statements. Mary acts as the chair of the Consumer Privacy Committee within SanDisk, and also serves as a Co-Chair of the San Francisco Bay Area Knowledge Net of the International Association of Privacy Professionals (IAPP).  


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