How Advertising, Privacy, and Data Management Work Together

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*IAPP CPE Credits Are Available

Today, more and more companies use advertising technologies (AdTech) to reach their consumers and better understand their preferences. This can lead to multiple data protection risks. Data privacy awareness is increasing due to seismic developments in the industry brought about by key players such as Google and Apple. In parallel, global regulations set stricter guidelines around the collection, storage, and use of personal data.

This is not over. With the decisions coming out soon on analytics, how will the advertising technologies landscape adjust? Ultimately, how can advertising, privacy, and data management work together?

Join our panel in this webinar as we explore the practical steps your organization should take to ensure that their digital advertising practices are compliant with data protection laws.
This webinar reviews:
  • The current practices and developments in the AdTech industry
  • The laws and regulations governing AdTech
  • How to address the privacy issues related to advertising technology
Webinar Speakers
Paul Iagnocco
Customer Enablement Lead and Senior Privacy Consultant, TrustArc
Jason Koye
General Counsel - North America & Worldwide Privacy Officer, Omnicom Media Group
Darren Abernethy
Shareholder, Greenberg Traurig LLP


TrustArc is the leader in privacy compliance and data protection solutions and offers an unmatched combination of innovative technology, services and TRUSTe certification solutions. TrustArc addresses all phases of privacy program management and has been delivering innovative privacy solutions for two-decades to companies across all industries. The TrustArc platform leverages deep privacy expertise and proven methodologies, which have been continuously enhanced through thousands of customer engagements. Headquartered in San Francisco, and backed by a global team across the Americas, Europe, and Asia, TrustArc helps customers worldwide demonstrate compliance, minimize risk and build trust. For additional information visit  www.trustarc.com 

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