New IAPP / TrustArc research shows privacy technology usage is on the rise!

Download IAPP / TrustArc Privacy Tech Benchmark Research

New Report: The Growing Demand for Privacy Technology Solutions

Privacy technology adoption continues to grow and mature. Are you evaluating the hottest technology in the market?

For the second year running, the IAPP together with TrustArc surveyed 345 privacy professionals around the globe to gain an understanding of how privacy technology products are purchased and deployed within an organization. This report dives into drivers and statistics of how privacy and IT professionals are evaluating and purchasing privacy technology.

Access this report for information on what technologies your peers are planning to purchase, who is involved in decision making, and who owns the budget for privacy technology.

Key Takeaways:

Increased privacy obligations and proliferation of new privacy tech solutions have brought the privacy office into tech-purchasing decisions
Data mapping and data discovery tools are the top two products that respondents are planning to purchase in the next 12 months
Lack of budget remains the single most common barrier to adoption

Complete this form to read this report now.

ABOUT TRUSTARC

TrustArc is the leader in privacy compliance and data protection solutions and offers an unmatched combination of innovative technology, services and TRUSTe certification solutions. TrustArc addresses all phases of privacy program management and has been delivering innovative privacy solutions for two-decades to companies across all industries. The TrustArc platform leverages deep privacy expertise and proven methodologies, which have been continuously enhanced through thousands of customer engagements. Headquartered in San Francisco, and backed by a global team across the Americas, Europe, and Asia, TrustArc helps customers worldwide demonstrate compliance, minimize risk and build trust. For additional information visit www.trustarc.com.