Trustarc

TrustArc Solution Brief

How to Manage the Digital Advertising Shift

Over the past 25 years, personal data has been collected digitally via a variety of channels — sometimes without explicit acknowledgement. Now, it’s the lifeblood of marketing and advertising.

This Solution Brief explores:

  • How our processes of collecting personal data are evolving
  • How your organization can continue to collect data, while ensuring customer trust
  • The new ways to manage consent and preference

Read the Solution Brief Now

Accelerate your time to compliance and simplify any regulatory requirements with our configurable consent solution.

Download the Report

The TrustArc privacy platform has been very helpful in supporting VFS’s unified approach to ensure continued compliance in the data privacy arena and help us prepare for GDPR readiness. Once this exercise is completed for us, I look forward to being able to use the TrustArc platform for other compliance activities.

Volvo Financial Services
Senior Vice President & General Counsel

“Having a third party assess our privacy practices - it’s really helpful. Our customers know that our privacy practices have been verified by an independent third party. That’s really important…and it brings a marketing benefit with it.”

Rackspace
Corporate Counsel

It’s an easy relationship. Everyone at TrustArc has been incredibly responsive...

Kabbage
Head of Government Relations and Banking, Sam Taussig

About TrustArc

TrustArc powers privacy compliance and risk management with integrated technology, consulting and TRUSTe certification solutions – addressing all phases of privacy program management. The foundation for our solutions is the TrustArc Privacy Platform which provides a flexible, scalable, and secure way to manage privacy. Our technology platform, fortified through six years of operating experience across a wide range of industries and client use cases, along with our services, leverage deep privacy expertise and proven methodologies which we have continuously enhanced through thousands of client projects over the past two decades. Headquartered in San Francisco, and backed by a global team, we help over 1,000 clients worldwide demonstrate compliance, minimize risk, and build trust. For more information, visit www.trustarc.com.

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