IAPP / TrustArc research shows privacy technology usage is on the rise!

Download IAPP / TrustArc Privacy Tech Benchmark Research

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TrustArc Privacy Policy

Benchmarking data from US, EU, UK and Canadian companies on privacy and security technologies.

TrustArc and the IAPP partnered to publish the first ever benchmarking study measuring adoption of privacy tech, providing a baseline for future charting of market growth. The research reflects survey results from 328 privacy professionals from around the globe.

Key Takeaways:

Privacy tech adoption is approaching the tipping point
Data mapping, assessment management, and data discovery are among the fastest growing solutions
Privacy has a strong influence on purchase decisions across most product categories

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ABOUT TRUSTARC

TrustArc is the leader in privacy compliance and data protection solutions and offers an unmatched combination of innovative technology, services and TRUSTe certification solutions. TrustArc addresses all phases of privacy program management and has been delivering innovative privacy solutions for two-decades to companies across all industries. The TrustArc platform leverages deep privacy expertise and proven methodologies, which have been continuously enhanced through thousands of customer engagements. Headquartered in San Francisco, and backed by a global team across the Americas, Europe, and Asia, TrustArc helps customers worldwide demonstrate compliance, minimize risk and build trust. For additional information visit www.trustarc.com.